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866-888-3972 • 24/7
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800-837-7674
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810-733-2300
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M-Th: 7:30am - 4:30pm
F: 7:00am - 1:30pm
Address
1510 N. Elms Road
Flint, MI 48532
@ Email Pioneer
Pioneer Customers Speak Out

Our Beginnings: The Early 1900s

In the early 1900s severe storms passed through Michigan and farmers across the state feared the weather would ravage their land.

Michigan businessman George Whitaker grew tired of seeing countless neighbors’ livelihoods go up in smoke from these sudden strikes of lightning. He knew that despite the fear locals had of the storms, many couldn’t afford the very expensive fire insurance. So, Whitaker devised a revolutionary idea.

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Highlights of our Growth

  • 1912 - Outgrowing Whitaker's Home

  • 1919 - Shortening Our Name

  • 1924 - Another Name Change

  • 1929 - Our “Home”

  • 1934 - Name Change #3

  • 1952 - Writing General Policies

  • 1955 - Holley K. Fisk becomes President

  • 1959 - A building of our own

  • 1962 - Alex Little becomes President and General Manager

  • 1967- Becoming a “Pioneer”

  • 1968 - Clarence W. Swanebeck becomes Director

  • 1975 - Building for the future

  • 1982 - Samuel W. Miller appointed as President

  • 1990 - A Major Remodel and Dale W. Little named President & CEO

  • 2005 - Kurt P. Foley named President and CEO



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